Amber Crossley
Surgical Equipment Specialist
Medi-Sol (2013-Present) Oklahoma City, OK
Surgical Equipment Specialist
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Developing and growing sustainable relationships with key physicians and office/ hospital staff where the end result is product growth as well as being viewed as a resource and business partner for them.
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Areas within the hospital: OR, Materials Management, Sterile Processing Department, and Biomedical
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Increasing sales and market volume for various equipment companies: Codman/Symmetry Surgical-Instruments, MicroAire-Power Equipment & disposables, Allen Medical-Patient Positioning Devices & disposables, Case Medical-Sterilization Containers & Trays, Augustine Temperature Management-Patient Warming, GF Health Products, and Palm Harbor Medical-buying and selling non-moving surgical disposables.
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Territory Management of Oklahoma
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Uncovering who and getting time with key, influential physicians who are important decision makers for hospital formularies
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Conducting product trials for new and existing products with key surgeons
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Servicing hospitals and surgery centers with their surgical equipment repairs
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Contracted 6 accounts within 3 months of position transition for the repair division
RAMIC Medical Imaging (2010-2013)
Business Development Representative Oklahoma City, OK
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Maintaining and increasing MRI scan volume to OKC Metro area
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Marketing to and building relationships with Orthopedic, Family & Internal Medicine, Podiatry, and Chiropractic Physicians.
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Creating monthly marketing concepts
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Territory Management and Budgeting
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Increased scan volume 20% within the first year
Imaging for Life (2009-2010)
Account Representative Sarasota/Bradenton, FL
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Increasing sales for PET/CT scans in Manatee Co.:
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Marketing to and Educating Physicians in the following specialties: Internal Medicine, Cardiology, Endocrinology, Neurology, Oncology and General and Vascular Surgery on the benefits of Nuclear Medicine
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Territory Management and Budgeting
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Maintaining and building business by providing effective weekly luncheons and dinner meetings
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Researching and developing educational marketing tools that include: Case Studies and images, monthly news flyers and networking events
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Liaison between Radiologist and Physicians
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Strengths include internal communication with all levels in the organization (C-Level executives, human resources, employees and gate keepers), highly effective in multi-tier selling, strong customer service orientation, bottom line accountability, and ability to develop a shared vision.
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Contracted 3 new Physicians within the first 2 months for patient scanning